Equine Software Group today announced that Equilab, Hopoti and Hippocrates have come together under a shared vision: to build the digital infrastructure that powers equestrian businesses and connects the rider experience.
The three platforms serve complementary parts of the industry, from riding schools and stable operators to equine service providers and horse owners. Together, they create a foundation for connecting the tools businesses use every day with the experiences that keep riders engaged in the sport.
Equestrian businesses play a central role in introducing people to riding and nurturing their passion over time. Yet the software supporting lessons, stable operations, professional services and everyday riding often operates separately. Equine Software Group aims to bring these experiences closer together, simplifying administration and helping businesses build stronger relationships with their customers.
“The future of the sport relies on thriving businesses and athletes. From a first riding lesson to a lifetime with horses, equestrian businesses create the experiences that keep people involved. Our vision is to connect that journey through the software these businesses rely on, helping them serve their riders, create new opportunities and grow alongside the passion they nurture.”
Complementary expertise across the equestrian world
Equilab supports riders with ride tracking, training insights and tools for communication and community. Its app helps riders understand their progress and stay connected with the people who support their riding.
Hopoti provides riding schools with software to manage lessons, bookings, payments, horses and customer communication. Its marketplace also helps riders discover, book and pay for riding experiences.
Hippocrates provides business management software for riding schools, boarding and training stables, and independent equine professionals, including farriers, equine therapists and saddle fitters, among others. Its solutions support the scheduling, invoicing and administrative workflows behind these businesses.
Each platform brings established customer relationships, specialist knowledge and a deep understanding of equestrian life.
Investing in the future of equestrian technology
Equine Software Group represents a long-term commitment to innovation, sustainable business growth and the continued development of the equestrian industry.
By combining the expertise of established equestrian technology companies, the group aims to accelerate product development, expand its reach and create new opportunities for collaboration across its portfolio. Each platform contributes its own community, specialist knowledge and understanding of the customers it serves.
Investment will focus on practical improvements: reducing administrative work, making information more accessible and connecting business software with rider experiences. Together, the platforms provide a foundation for meeting the evolving needs of riders, equine professionals and businesses worldwide.
The group’s ambition is to help more people discover, enjoy and remain involved in the sport, while helping the businesses supporting them build lasting commercial success.
About Equine Software Group
Equine Software Group brings together specialist software for 400+ equestrian businesses, 200+ service providers and 1.6M riders. Through Equilab, Hopoti and Hippocrates, the group is building the digital infrastructure that connects the rider journey and powers the businesses nurturing that passion.
Equine Software Group is backed by leading investors with a long-term ownership approach, including Fillmore Partners, Endurance Search Partners, Granite Point Partners and TTCER, among others.
Built to be the technology behind every ride.
Media inquiries: socialmedia@equinesoftwaregroup.com
